- 1. Your press release should sound like news, notan ad.
- 2. You should only send your press release to themedia related to the topic of your press release.
- 3. Keep your press release one page in length.
- 4. Your header, contact information and releasedate should be at the top of your press release.
- 5. Use short sentences and double space your lines.
- 6. Your header and first few sentences should grabthe readers attention.
- 7. You should tell a story and mention your business,product or service in the body of the press release.
- 8. Proofread your press release many times. Lookfor grammar and spelling mistakes.
- 9. Write a press release about the new products orservices you're offering on your web site.
- 10. Create a press release about the results of anonline survey or poll you have completed.
- 11. Submit a press release about a trade show orseminar you're hosting.
- 12. Write a press release about no cost chat roomclasses you are teaching.
- 13. Create a press release about your opening of anew web site.
- 14. Submit a press release about an online awardyour business or web site has won.
- 15. Write a press release about a free e-zine you'republishing.
- 16. Create a press release about online products orservices you're giving away.
- 17. Submit a press release about an online businessassociation or club you're starting.
- 18. Write a press release about a famous personthat's endorsing your business.
- 19. Create a press release about a joint venture youare doing with another business.
- 20. Submit a press release about a new book ore-book you wrote.
- 21. Write a press release about an expert who isspeaking in your chat room.
- 22. Create a press release about a fundraising eventyou're doing at your web site.
- 23. Submit a press release about a new contest orsweepstakes you're having at your site.
- 24. Write a press release about major sponsorshipsyou're doing online.
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